Right, but garbage in, garbage out, whether you are feeding your CRM directly or via a shiny UI layer. No amount of ML can save you if the sales droid isnt filing data.
Can’t track what you don’t know about is a constant issue with sales groups lacking proper structure and processes - it should be easier to do it right than to sidestep the resource.
kjellsbells|3 years ago
6stringmerc|3 years ago