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Twilio Raises $17 Million Series C To Expand Abroad

95 points| coloneltcb | 14 years ago |techcrunch.com | reply

37 comments

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[+] axiom|14 years ago|reply
When are they going to get SMS enabled numbers in Canada?

I know it's a drop in the bucket, but I will immediately switch over $10k/month in business to them as soon as they do that. The other providers are disastrously bad (yes, that includes Tropo.)

[+] reso|14 years ago|reply
A thousand times this. One of my projects is SMS heavy, and I had to switch it to Tropo because Twilio wouldn't do Canadian numbers. The developer experience has been far inferior.
[+] diggz|14 years ago|reply
I'm Diggz, Chief Evangelist at Tropo.  I'm sorry you had a negative experience with Tropo.  We're constantly improving our docs and services and would love to hear any feedback you have.  I was recently made aware of your SMS load test with Canadian numbers and I believe with a couple of tweaks, we can get those SMS's cruising along.  

For SMS-only apps that don't use voice or speech recognition, we also have http://SMSified.com which is a RESTful API based on the GSMA standard for SMS - launching in international beta soon (U.S only ATM).

International SMS is tricky (as most will agree) but we do have many devs and customers using our Tropo Canadian SMS service without performance issues.  One of the reasons we don't charge developers to test on Tropo is because we know it takes time (and lots of testing) to make an app that your customers will be able to trust and rely upon. Feel free to email me at diggz at tropo dot com.

[+] gavingmiller|14 years ago|reply
I'd say pretty soon. They had a sign up for a canadian sms beta on their website a couple of weeks back. Our company got in; still a few bugs for them to work out, but it is a fantastic service!
[+] j45|14 years ago|reply
Seeing that Eurpoean countries have a population in the range of Canada one might think Canada should rank well in the queue with european countries for Twilio attention.

I'm not sure what the hold up is either, I have an app in Twilio that's being held back by the Polite Canadians needing SMS and I can't get mad at them, and am having to consider moving everything to Tropo or something else... Tropo reviews thus far here don't seem encouraging.

[+] citricsquid|14 years ago|reply
"We’re in the UK and will be rolling out to the rest of Europe in the next couple months.”"

Their move to the UK was very half-assed, still no SMS support for the UK... :( I hope they fix that with this new funding before they expand elsewhere.

[+] dmor|14 years ago|reply
Twilio UK SMS is in rolling beta right now. Please feel free to email me at danielle(at)twilio(dot)com and I'll do what I can to get you added, the queue is quite long so if you applied and haven't gotten that might be why. We are definitely aware of the extremely high demand for this service, not just in the UK but across Europe and beyond, and our engineers are working around the clock to get it out the door and in your hands at the level of quality and reliability our customers have come to expect from Twilio.
[+] johnbender|14 years ago|reply
I was lucky enough to sit next to Evan (CTO) at a recent conference dinner and he took the time to explain some of the complex relationships they have, or are developing, with international telcos. From our conversation it seems that most of the issues in the complaints here stem from the difficulty of setting up those relationships and the cost associated with using the existing infrastructure.

I'm not sure if anyone from Twilio can comment but maybe someone with some relevant experience can.

[+] rjj|14 years ago|reply
What are common use cases for Twilio?

I've perused the site and understand the functionality but don't see where such high demand is coming from. A few people are commenting here that they use it to send SMS, which makes sense, but I'm having trouble conceptualizing large use cases besides text/call user for confirmation of some action or sending a large alert to many users.

My mental summary keeps coming back to "push notifications without an app installed and to any phone". (I'm not implying that's insignificant.) Is that off base?

[+] ryanhuff|14 years ago|reply
Its phone infrastructure in the cloud, which provides dead-simple server-side integration. They provide the telephone infrastructure, so you can focus on your application. This might include IVR style applications, SMS, voice mail, etc.

If you use Rails, try out @stevegraham's twilio-rb gem.

[+] agildehaus|14 years ago|reply
It's difficult to enter the world of telecom IVR, the barrier of entry is very high, and to do anything at a large scale requires a large up-front investment.

Twilio makes telecom IVR as simple as writing a web application, and they're very affordable with no up-front costs.

I've written custom emergency notification systems, call-in contests, intelligent call forwarding systems (you could replicate Google Voice). Any phone app you can think of can be constructed.

[+] ceejayoz|14 years ago|reply
Conference calling, notifying large numbers of people by phone quickly, menu trees, etc.
[+] christo16|14 years ago|reply
It's a good service, but unless they bring prices way down, some big provider (Cough Amazon..) is going to come in and eat their lunch. Granted they probably wouldn't offer the level of detailed APIs that Twillio does.

We started using them for SMS sending but went with Nexmo at a fraction of the cost.

[+] toomuchtodo|14 years ago|reply
I believe their exit strategy is to be acquired by Amazon or someone of their scale. They drive their entire platform on Amazon AWS and the Rackspace cloud system, and Jeff (one of the Twilio co-founders) was previously the product manager for AWS.

I went to both Twiliocon and interviewed with Twilio. They're very smart guys, but the problem is that its a race to the bottom. Their idea is innovative (webapps <-> telco integration), but anyone can do it once they learn how to handle the SMS messages between the web and the carrier gateways, as well as how to handle call flows with Asterisk or Freeswitch.

Also, to me, it appears they're swimming upstream. Everyone else is moving towards unlimited voice/sms, while they're trying to stick to per minute/per sms rates (even for their VoIP offering!).

Awesome idea, excellent execution, not a long term business model.

[+] aysar|14 years ago|reply
How is Nexmo compared to Tropo?
[+] kennethologist|14 years ago|reply
Twilio should take some of the money and invest it in allowing customers to send SMS internationally. There Beta has to been going on for at least 2 months?? Please Twilio. Thank you.
[+] dmor|14 years ago|reply
Roger that!
[+] agildehaus|14 years ago|reply
Expanding internationally is a wonderful thing, Twilio will go far if they bring their wonderful API to many countries.

I just hope they take some of that investment and bring basic voice recognition to their product, and perhaps some more TTS voices (some Loquendo voices would be grand!).

[+] yardie|14 years ago|reply
Is it possible to sign up for the beta for other european countries? I only see the UK listed.
[+] dmor|14 years ago|reply
Yes, if you do not see the country you want on the site just drop us a note at help(at)twilio(dot)com and we will add you to our internal list.
[+] rachelp|14 years ago|reply
Congratulations Twilio!