I think the Hollywood market is actually an interesting one. Having a private door to door transportation option for celebrities is likely a very enticing option, and I would be curious to see if they specifically try to go after that market. I know I personally would choose a private waymo vs an Uber/Lyft/taxi even if it meant a few extra bucks. The ability to sit privately and not have to make awkward small talk is a big selling point IMO.
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