Note sure what you mean with copying the Windows approach, but that line is talking about expenses. It says that part of the increase in expenses was due to Apple spending more on advertising their products. I don't think there is a concern with Apple spending more on advertising.
derivagral|3 years ago
The windows approach is putting in "recommended" rails and other unwanted defaults in places like the windows 10/11 menu that previously did not have such things. I don't believe they do this for free, and it didn't happen in older versions.