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ralphb | 3 years ago
I believe that all sales are about selling into peoples dreams. I am sure that the false dreams you refer are an extremely good business and a willing market, because - who doesn't want to buy the dream of being a successful entrepreneur?
Ironically, assuming these people are creating products primarily based on their own experiences, there might not be anything false about it - it's just that you've trying to sell into less desirable dreams!
Fundamentally I believe that for me it is impossible to passionately pursue stuff I am not really interested in. This limits the desirability of the dreams I can sell into, and I have come to terms with that. You might even think of this as bad luck.
I've also come to terms with the fact that I have to create for myself first, and any interest I get from other people is purely a bonus. Obviously that doesn't pay the bills :-)
WA|3 years ago
Nah, there's selling the dream of quitting the 9-to-5, financial independence, control over one's own time. That is what this is all about. It's on a totally different level than selling the dream of, I don't know, running a marathon (by selling you a running shoe) or stopping the flow of your period with a tampon. These are actual useful products.
IMHO, selling the dream of quitting the rat race is financially extremely lucrative – and a somewhat cheap shot.
redleader55|3 years ago