I gave up on following the Google SEO bandwagon years ago. I write for people and most definitely NOT for Google. I get around 800 real users a month on my site across about 20 countries - top 3 being U.S U.K and for some reason China. I get maybe 20 or so emails asking questions or just saying thanks and they have to track me down to send those emails there's no "email me" link on the site. If you want to "monetize" your site then SEO away otherwise setup a Google site owner/developer account for the "advice" (page not mobile friendly for example) but ignore the Googley crap unless you like running on THEIR treadmill.
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