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These fake reviews are easier to identify. No profile photo, they typically have one or two 5 star reviews. If you click on few reviews of a business and if you see this pattern then most likely they are fake. In the past I want to choose a mover and this particular business has 4.9 stars with over 300 reviews. There is no way a mover can have this rating. I clicked on atleast 50 reviewers and all of them have only one review and it is a 5 star one. For some reason Google doesn’t care. I tried to complain about a particular review but there is no option to indicate the kind.

discuss

troydavis|3 years ago

Some of the fake reviews are much better. Here's one for "Seattle Metro Heating and Cooling Services," which doesn't exist. One of this account's other fake reviews includes a photo (https://www.google.com/maps/contrib/113396308112481697373/re...):

> We had a weird circumstance where we were out of town for an extended time and our HVAC unit quit working during a massive heat spell. Access to the house had to be coordinated and the bill had to be paid remotely. None of that was an issue for Roy, who was able to get out and repair the problem super quickly and for a completely reasonable amount. This is our first time using Seattle Metro Heating & Cooling Services. The experience was so positive that they will be our go-to HVAC professional from here on out.

citizenpaul|3 years ago

Its a lead farm the review may be real but still worthless. The named business does not exist but there is some sort of lead company that has local contracts and randomly assigns the job to some random guy that says he is HVAC cerified.

Nearly all locksmith, towing and moving company listings are like this now.

Its basically automating fly by night contractors. The paying customers will find the guarantees and warrantee are worthless.

kspacewalk2|3 years ago

Your fake-meter is trivially easy to bypass with a few 3- and 4-star reviews and a fake DALL-E profile photo. This is already seen quite often in the wild.

unknown|3 years ago

[deleted]

urbandw311er|3 years ago

Heh. Wait until these are written by GPT then we’ll see how easy they are to spot.