[r00dY]

Hello, founder and CTO of www.shopstory.app here. None if these arguments apply if you build page builder right. I believe we're on the right path.

First, it works inside of headless CMSes. It means that you get all advantages of structured content and yet add sprinkles of unstructured content when you need on top of that. You can always connect structured data into visual blocks built with Shopstory.

As for design consistency we build everything around design tokens. Not only fonts and colors but also page margins, grid gaps etc. Also, you will soon have permission system where designers can build templates but editors can't modify visual properties.

The bottom line is that I believe in the future we won't need to make a tradeoff between visual vs structured. You can have both at the same time and just fine tune the system to whatever direction suits you better.