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markoa | 2 years ago

IMO one of the founders must be the chief growth hacker. Hiring people to delegate execution of details is easier. Curious about replies.

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vfc1|2 years ago

Yes I'm definitively the chief growth hacker, I take care of a lot of the marketing activities myself. But I need help, preferably from someone with some relevant experience growing a SaaS company.

In your view, what are some of the core competencies that as growth person should have? Looking forward to hear your thoughts, thank you.

alvivanco|2 years ago

For me, someone having experience growing their own projects is a big one (hard bonus if they were able to monetize). But generally, I look for:

- Creativity: Growth hacking often involves coming up with unconventional ideas to drive growth, so a growth hacker must be creative and willing to try new things.

- Entrepreneurial Mindset: be willing to take risks and be adaptable to changes.

- Persistence: Growth hacking involves a lot of trial and error. They should be willing to experiment with different ideas and strategies until they find what works.

- Customer focus: needs to understand customer needs and behavior. This means being able to speak with customers, analyze their feedback, and incorporate it into the growth strategy.