[dt2m]

Out of all the monthly subscriptions I have, YouTube Premium is by far my favourite. I don’t see an issue with paying for something I use so much everyday.

Let’s be real, at this point YouTube is too big to fail. Without Google’s capital it would be impossible to do this at scale. Also I would much rather support Google and independent creators rather than Netflix and the entertainment industry.

[latexr]

> Also I would much rather support Google and independent creators

Of the independent creators I know about, not a single one is satisfied with YouTube and their draconian rules. They all have their own sponsors in the videos and Patreon accounts. Google, like other major tech companies, has proven time and again they care about their bottom line above all. Let’s not pretend they are good guys standing up for the little guy.

> rather than Netflix and the entertainment industry.

Wasn’t Netflix specifically a big supporter of independent creators, giving a lot of them a chance they wouldn’t have gotten otherwise? There was even a running joke that anyone could get a show on Netflix. Perhaps I’m mistaken or that has changed but it seems like any other of the big streaming services would be a better target for that comment.

[tpoacher]

I don't think it's too big to fail at all.

Ask yourself this: "If youtube stopped existing tomorrow, what would I do?"

Chances are your first thought was something along the lines of "Hm, well I'd probably just...", as opposed to simple abject despair.

And I bet same goes for content creators. They'd find a way. And it might even be better.

In fact, the more prudent ones already have more than one basket for their eggs already, such that if and when youtube does "that thing", their patrons will know exactly where to find them next, with minimal friction.

[jacooper]

I would subscribe if it stopped all the draconian tracking, but unfortunately it doesn't.

[noahjk]

YouTube premium is a great example of a convenience product. My main YouTube consumption has moved from my browser to my Apple TV, where there's no good way to block ads, so I just pay for premium. Added benefit is being able to share ad-free with a few friends. I really don't like giving YouTube the money, but I REALLY don't like seeing ads.