[LukeBMM]

Exactly. Apple's lack of contribution to the internet ecosystem exactly aligns with their profit motive: Selling hardware.

Google's involvement in the internet ecosystem exactly aligns with their profit motive: Putting relevant ads in front of individuals based upon data they've gleaned from relatively "un-sexy" sources like search, analytics, libraries, font hosting, email, chat, etc.

I'm not opposed to companies making a profit. I try, however, to keep in mind conflicts of interest when choosing my sources of information. Everything anyone at Google says about the web is suspect because that is a conflict of interest. Google, as an organization, exists to turn web traffic into profit and should always be considered accordingly.