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elevanation | 2 years ago

Congrats on achieving your MVP! Marketing (and sales) are a crucial function of your launch and future success, assuming your business model and MVP are solid so far.

Finding the right marketing person will determine how much revenue you take in. This can lead to great success, or a total flop if the marketing & sales don't work.

Keeping that in mind, there's about 100 questions to consider for such a candidate, which you can find in the list of questions for cofounders or business partners.

I strongly recommend a phased approach to collaboration, with an initial trial period, and benefits or rewards coming only after proven results.

Ultimately, when you work with the person for at least a full year, you will know if they are "not a fit", just mediocre, or totally amazing for your business.

Feel free to DM if I can help further.

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