[aeden]

CEO of DNSimple here. We have not changed the prices for any existing customers with active subscriptions, nor do we plan on changing them in the near future. We have adjusted our pricing for new customers and prior customers who resubscribe.

With our new plans we offer zones for $2 per month for unlimited query volume whereas Amazon charges $0.50 for each zone, plus $0.40 for the first million queries + $0.20 for each million queries thereafter. We will likely also eventually have to charge by query volume because there are real costs with operating our DNS network. One of the reasons we have not yet talked about what we will do with existing plans is because we do not know for sure what the optimal pricing will be with query volumes involved.

Cloudflare is something altogether different and frankly is hard to compete with based on price as they are subsidising their free tier with by charging business customers at a much higher amount (I can say this from experience).

In terms of where we are headed to differentiate ourselves from other domain management services, the new features we've been launching should make that clear. For example, you can now manage Route 53 zones from within DNSimple (https://blog.dnsimple.com/2023/06/manage-aws-routes-in-dnsim...) as well as CoreDNS zones for on-premise DNS, as well as see your GoDaddy domains in DNSimple as well (with management coming in the upcoming months).

For any existing customer that wants to switch to the new plan, we've made that easy to do (for example if you have one zone it'll be cheaper in the Solo plan). For customers that resubscribe and need to select a new plan, they are always welcome to reach out to us at support at dnsimple dot com and we will be happy to work with them to find a solution that works for them.