[alaskamiller]

The magic sauce is the empathy part. Which is different than what was done back then in male-dominated, boomer-centric work places. It's equivalent of making a safe space before embarking on the rest of the standard design/dev processes.

How you feel about safe spaces will be analogous about how you feel of design thinking. A lot of consultants cashed in on this trend to sell all kinds of stupid things. That's also what he's talking about.

Now with new generation coming in, empathy is by default. Therefore, if you really think about it, design thinking is fizzling out because it's now the standard.