[satysin]

Indeed. It effectively drops the price in Europe by €130 (if you wanted a 256GB model)

iPhone 15 Pro Max 256GB is €1479

iPhone 14 Pro Max 256GB was €1609

That's quite nice and surprising given other companies such as Sony and Microsoft increasing their console hardware prices in Europe but not the US.

I was expecting the same pricing and storage configurations as last year at the very best but a bump in the base level storage while keeping the price the same as last year that is better than I expected.