I don't really understand the connection between increased adult YA readership and the culture war stuff that the article tries to make.
Seems to me the author just dislikes YA. Pretty sure the "think of the children," hand wringing would occur regardless
lincon127|2 years ago
vintermann|2 years ago
Marketers built a profile of the buyer they want to target in their minds - a glorified stereotype. The buyers themselves didn't identify with the label.
But the marketers then demanded products tailored to this stereotype. And of course, many authors caught on, and were willing to move towards the marketers caricature of what they had in common, in order to get access.
So there's no co-option here. People are just fighting over a marketer-created niche. The niche is a bad fit to reality (in more ways than the audience hardly being young adults) but it's got enough money behind it that it's not easy to challenge it.
fatfingerd|2 years ago
watwut|2 years ago
Autor also conflates conservative anti-lgbt movement with pretty much anyone who reads youth adult literature which makes even less sense. The calls to remove books with lgbt content from libraries are purely political and have zero to do with what books are read by adults.
mathteddybear|2 years ago
unknown|2 years ago
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