Every action directed at making tickets more affordable will have the opposite effect of making scalping more profitable. Im amazed that a reverse auction style approach hasn’t caught on, when you are capacity limited it seems nearly optimal for extracting profit and kills the ticket scalping business model.
slg|2 years ago
Also seems nearly optimal for alienating all but your richest fans. The extra profit you might extract from the concert might not actually put you ahead in the long term when fans stop caring about you because of your profit maximizing business practices.
AnthonyMouse|2 years ago
If demand is so high that people can't afford tickets and you want to do something for the fans, put the game in a bigger stadium.
charcircuit|2 years ago
c-linkage|2 years ago
[deleted]
Nursie|2 years ago
Some festivals avoid it by requiring ID to be linked to the ticket and banning resale (though they may allow refund).
It’s funny, but “extracting maximum profit” isn’t the only motivation some people have in life. Especially when it comes to cultural events.
TeMPOraL|2 years ago
[citation needed]
More seriously though, it's true that people - arguably most people - have other motivations than purely materialistic ones. But, like every market, cultural events are a dynamic system. It follows a trajectory over time.
Slightly more greedy people have better outcomes than slightly less greedy ones. The least successful get filtered out. Iterate that over time. What results do you expect?
And yes, this is a general argument of why the market first makes things better, then makes them all go to shit. And it is confirmed by real world. Exceptions involve some factors that counteract the dynamics described above. Do you see such factors at play in entertainment event industry? I don't.