(no title)
yayamo | 2 years ago
“Mr. Ruis is planning a major expansion in categories such as cookware, tech gadgets and beauty products. “It’s not four or five things; it’s about 400 or 500 that we’re busily beavering away, trying to bring them to market,” he says, sitting in a boardroom at Indigo’s Toronto offices.”
https://paulwells.substack.com/p/the-rideau-centre-indigo-st...
jamincan|2 years ago
https://globalnews.ca/news/9967909/indigo-heather-reisman-ce...
Sprocklem|2 years ago
I'm sure that those other categories have higher margins, but I can't help but think that Indigo is shooting itself in the foot in the long term: none of those other products are paricularly good in quality or value and I can't imagine people would go to Indigo for many of those products. Instead, I get the sense that people go to Indigo for books, and see and buy those products while they are in the store. With an ever-decreasing selection of books, who knows how they're going to keep up the traffic required.