Can confirm. We were spending $1000/mo on Twitter up until earlier this year, when we realized that the ad impression quality had become total garbage. We were still getting clicks and impressions (at least according to the Twitter Ads Dashboard), but Google Analytics told a different story, and none of it was converting on our website. It honestly made me wonder if Twitter is engaging in click fraud.
NickC25|2 years ago
Considering the moral and ethical character of the person who owns Twitter/X, I wouldn't doubt it.