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hilbertseries | 2 years ago

I don't think this is correct. Meta and Google don't sell direct access to your data. They sell advertising targeting you, based on your personal data.

I'm pretty sure it's illegal to sell users email address to a data broker under GDPR.

discuss

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bennyelv|2 years ago

In the context of a business email address GDPR is far less restrictive. See GDPR Recital 47 (7): https://gdpr-info.eu/recitals/no-47/

Direct marketing is not explicitly banned. If you have a reason to believe that the data subject in question (a B2B person operating in the context of their work) is interested in buying your stuff then you could claim "legitimate interest" and process their contact details/market to them.

That's what people are relying on at the moment. Whether all the data protection authorities in all the member states will agree with the market's assessment of this remains to be seen...

xnx|2 years ago

Right. Meta and Google are much less shady about this.

ethbr1|2 years ago

Not really... they're just vertically integrated and have their own ad networks.

Consequently, they're not protecting data because they care about privacy -- they're protecting data because the wider they share the raw data, the less value it (their product) is.

It's economic self-interest, not ethics.

If they didn't have ad networks, they'd sell anything and everything in a heartbeat.

lancesells|2 years ago

Outside of using a Meta product or a Google product it's all completely shady. I shouldn't be tracked going to the DMV website or purchasing something online or using a dating app or going into a store or...