[illys]

"Between them IBM and MS traded performance for forced standardisation"

Maybe I misunderstand, but for me it is a strange statement:

* IBM fought standardization: they initially released a PC compatible with nothing, even in their own product lines, and fought hard against any kind of clones - those that transformed the IBM-PC in a de-facto standard. They even tried with the PS/2 line to break compatibility for all third-party hardware extensions (the MCA bus that could be used only by paying royalties to IBM).

* Microsoft cared neither for performance (obviously) nor for standardization. They just fought to own the market. Their products became de-facto standards because MS worked hard to kill competition and real standards. They even theorized and practiced the "embrace extend extinguish" process to kill competing products by breaking standards.