[arugulum]

This arguments feels like it's trying to be an inch too smart.

Consider the following: Amazon isn't really an online retail company; it doesn't really sell goods to the consumer. What it does is use "goods" that it delivers as a loss leader to get people to click on buttons to give Amazon money.

Starbucks is a coffee company, that introduces an optional extra step of gift cards for other consumer convenience reasons. The fact that there is a comically large amount of money held in the gift cards system is just that: a slightly comical fact.

[meheleventyone]

Your attempted example isn’t the same though. It’s much more apparent if you look at the search example. Without search there would be no ads business (to a degree)but search itself only loses money and gets compromised in favor of the ads business