[Copernicron]

>The issue is that Epic doesn’t want to be Apple’s customer in the first place. They want to publish iOS apps. The fact that this requires them to be an Apple customer is the core problem.

The issue is that General Mills doesn't want to be Costco's customer in the first place. They want to sell to Costco shoppers. The fact that this requires them to be a Costco customer is the core problem.