[bitnorbert]

In my opinion, he's a conman, as in confidence man. His lies aren't high quality, but he tells them with great confidence, which sadly is appealing to many people. He can answer any accusation on the spot without hesitation. He's vague, so you kind of feel like what he just said contradicted something he said earlier, but most people's reaction is that they must have misunderstood him earlier. He's very good at technobabble; if you don't know that much about technical stuff, he can come off as highly knowledgeable. He will use emotion as necessary.

Over the eight years he's been at this, he has built up a cult following of people who worship the ground he walks on and will defend him ferociously at every opportunity.

Yes, he's a bad liar, but very few people can do what he does.