[slingnow]

This take just seems disconnected from reality. The advertisers know at some level what's going on there, but until the general public changes its view of what Twitch is, they can advertise there with zero consequences. If and when some scandal emerges about the sexualization of the content of Twitch, they can all publicly do their pearl clutching performance and pull their ads.

And the idea that "most female streamers seem to basically use their streams as inspiration to work out" is really cute.

[cm2012]

I've worked with brand quality teams at big companies. I promise they would freak out if they knew, they care so much about dumb stuff like this.