[thisiszilff]

> Which required me to learn "direct response marketing and copywriting".

How’d you go about getting good at these things?

[jmholla]

Not an answer to your question, more bolstering your comment, hoping someone else will come along and be encouraged to answer. Trying to learn about this on the internet is a nauseating series of blogspam.

Edit: Although, this particular article doesn't seem so bad: https://mirasee.com/blog/direct-response-copywriting/