[ukz]

And it’s not even original, they wanted customers to draw assocations between them and the famed Momofuku Ando.

[alephnerd]

And they aren't even Asian owned. It's the family that own's Zabar's in Upper West Side that runs Momofuku. It's wannabe Asian food for Ang Mohs

Laoganma and 菜花香 豉香朝天椒 are cheaper and tastier

https://www.fastcompany.com/90945101/momofuku-ceo-marguerite...

[kristjansson]

I won’t contest laoganma, but I’m pretty sure Chang still maintains ownership, and Mariscal is just the CEO?

[melq]

His first restaurant was called 'Momofuku Noodle Bar', named as an homage to Ando for inventing instant noodles/ramen. I don't think there were many Americans in 2004 (or today) who have even heard of Ando, I don't think he was trying to trade on his name.