[yatz]

Unless you are in the business of building apps for others, in my experience, cross-platform development rarely works. The amount of time you spend on implementing platform-specific conditional logic, dealing with UI latency, additional debugging time due to cross-platform masking actual errors, and above all keeping your codebase in order, outweighs the benefits by a huge margin.

The team that originally started might do a decent job but over time new people come on board, deadlines and other challenges make people start cutting corners and making design choices inconsistent with the original designers leading these codebases to become unmanageable.

What can work with some serious dev team discipline is to build common frameworks that you can use cross-platform and never dare to attempt cross-platform user interfaces.