I'm especially curious about which ones are earning "life-changing" money for their authors. I couldn't find an easy way to list Substack newsletters by subscriber count, though. (By revenue would be even better.)
Roughly three categories:
1. Newsletters that cost a lot of money and (claim to) deliver a lot of value, examples being any number of finance/investing newsletters.
2. Massive newsletters with broad appeal. I imagine Scott Alexander, Nate Silver, Matt Yglesias, et al., are doing very well for themselves.
3. Anyone in an industry with extremely lucrative advertising opportunities. And any closely-followed reviewer of very expensive tech products (high sales price * affiliate cut) is probably doing well too.
levocardia|1 year ago