[coldsmoke]

We've experimented with that at SVT (Sweden's public service broadcaster). Or rather, the video team has, I'm just a web dev, so I don't know the details other than what's in this blog post:

From the eyes of the viewer: Attention-aware video compression for improved low bitrate video https://medium.com/the-svt-tech-blog/from-the-eyes-of-the-vi...

[sovereign_bits]

Had to create an account just to ask more about this! Interesting approach, but the link is from last year and only talks about a research project.

Did you ever test this on a larger scale? And do you know if it is only applicable to one encoder?