[bjornlouser]

I was struck by the number of oddly posed photos as well. The choice seems consistent across all their Q&A interviews. https://www.quantamagazine.org/tag/qa/

A clue about the styling can be found on their 'About' page: "Our work often resembles journalistic alchemy — we mash together the complexities of science with the malleable art of storytelling in an attempt to forge a precious new alloy. It can be a mind-bending enterprise, but we relish the challenge."