[croutonwagon]

THey did VERY similar with HDD's.

We were well into years of SSD's in laptops in the 2.5" sata format and Macbooks of the time (ie: 2012 models and even some after) were still chucking 5400 rpm spinning rust in there AND charging SSD prices for it.

It was bananas then, and they are just doing the same with a different component now.