I wonder how much of a difference our ad-blockers made to their revenue; I always liked AnandTech and now I'll feel guilty about leaving my blocker enabled.
The reader demographic is more likely to run adblockers because installing them is trivial to us - in the same way a reader of a cooking website discussing flour products can probably bake a cake with their eyes closed (I on the other hand would probably burn down the kitchen).
comprev|1 year ago