[loupol]

Article is missing some context imo :

* Annapurna Pictures (the parent company of Interactive) had some financial issues previously at least (see [0] from 2019) while Annapurna Interactive was doing well for itself.

* Annapurna Pictures wanted to integrate the gaming division in-house (possibly to prop up the rest of the company)

* Staff and exec at Annapurna Interactive wanted to be spin off (see [1])

* Negotiations fell through, so most exec and staff at Interactive left

[0] https://variety.com/2019/film/news/annapurna-resolves-more-t...

[1] https://www.bloomberg.com/news/articles/2024-09-12/annapurna...

[threeseed]

There is another way to look at this.

Annapurna Pictures in Dec 2022 produced Nimona for Netflix which debuted at #9 globally and was as high as #3 i.e. it was a massive hit.

So they now have the Stray IP which could be extremely lucrative and are looking at how CD Project Red handled their successful Cyberpunk integration on Netflix as a model. Which is where you cross-promote a game add-on or sequel with the movie.

Which means for the gaming side they really wouldn't have any control over their direction as it would be entirely driven by the movie side. Not exactly compelling for them hence why they want to leave.

With the success of Fallout, The Last of Us, Cyberpunk Edgerunners etc there's definitely big money to be made from video game IP.

[InDubioProRubio]

IP, content, blobs - container words - a sure-fire indicator in any conversation that , that the parties involved areunable to accurately value, evaluate, organize and produce, the valuables that should reside inside the container. So here the daily reminder, that logistics is a commodity now, but producing something of value, is not.

[chupasaurus]

> how CD Project Red handled their successful Cyberpunk integration on Netflix as a model

A reminder that Cyberpunk IP holder is Mike Pondsmith, not CD Project.

[jajko]

It also goes back, when CP2077 TV show premiered, sales and number of players skyrocketed again, same for Fallout.

[delusional]

This seems like the same way to look at it. The only disagreement between these two comments is if the potential integration is motivated by a lack of success, or the outlook of even greater success. Those are is, at least economically, identical motivations.

[Maken]

That seems to be the goal of their partnership with Remedy Games, whose games are already pretty much interactive movies.

[stuckinhell]

Nimona was not a massive hit.

[Maken]

They were too successful for their own good?