> YouTube's latest price increase comes as it explores new ways to push ads to regular users
I feel like advertisements are one of those things that need more than just the free market to decide their limits. And that's because the ways of psychological manipulation are just too vast to be countered by rational human judgement.
This includes a lot of things. We have had less than 100 years to adjust to the technological revolution and rapid globalization. Its seem that we take for granted that we will adapt to a completely different world. Humans have spent the majority of our existence in a wildly different environment and our adaption to a completely new environment won't be quick nor without many lives lost and quality of life affected.
For example:
Unhealthy, addictive food along with modern food preservation is responsible for the most deaths in the US through obesity and heart disease, with obesity having a a high number of comordibities including sleep apnea, anxiety, depression, and (arguably) ADHD (further research needs to be conducted). Food in the past was limited and not available in vast excess to the average human, and certainly not foods that are extremely unhealthy and addictive.
Another example would be a higher average life expectancy. How do you deal with a population of 70-80 years olds who many can't work, require disproprotionate resources for their survival, and age related mental & cognitive decline.
What is the solution? We can wait for humans to adapt, evolotuarily and socially, which will take many thousands of years. Or we can enact political change. The issue is that we these changes need to balance the increasing power and ability of the state with individual freedoms. Along with having a lean political machine that can further change for the future. I don't see a way forward, not that it doesn't exist, but this is an environment more unlike any other one we have ever known and the next 10-100 years of the species is as unpredictable for us as it has ever been spanning back as far as the start of the agricultural revolution.
Slightly tangential: is anyone else flabbergasted at the cookie consent form on this site, and others that use the same ad network?
It reads "We value your privacy", followed by a list of 1,573(!!!) "partners" who want access to my personal data. Some of these are opt-in by default due to "legitimate interest", and I'm not sure if the "Reject all" button even applies to them. At least there is one, and it's relatively prominent.
The state of advertising on the web has become absolutely insane. The fact YouTube now also shows ads when videos are paused, and they have the gall to increase the price of YT Premium is pure greed.
Not only will I never pay for this because I don't won't anything to do that would support this insidious business model, I will dedicate my time and effort to teach others how to do the same.
Fuck everything to do with this, and Google primarily for ruining the web. None of their tech contributions comes close to negate the harm they've caused.
"Opt-out" seems like what you mean, where a legitimate interest makes them default to sharing, and you are doubtful whether a "Reject all" opt-out will affect those settings?
Probably just a few ad networks which means they have to show everyone. It isn’t ’you details will be shared to all of these’ but instead may be shared
Why is this article written as if YouTube Premium was a music service? It even calls Spotify and Apple Music competitors. YT Prem for me is about removing ads from the videos I'm watching and from the interface. I don't know how it relates to Spotify or Apple Music or how they're comparable.
Because YT Music is also bundled into the price, and in my opinion it's a decent music streaming service. The big advantage of YT Music is you can find a lot of covers or mashups if you are into that, thanks to Youtube videos.
Because Google Music was merged into YouTube. "YouTube Music" is in fact a Spotify competitor. My wife uses it and likes it well enough. It has some dumb restrictions though like children's music can't be added to a playlist as some sort of COPPA something. That makes making "go to sleep" playlists for our infant daughter difficult.
Youtube Music comes with Premium. I canceled my Spotify account when I joined YT Premium. Honestly it was part of how I justified paying for it (allowed me to "kill two birds" and drop another service).
Many people buy youtube premium because youtube music premium is included in the price and youtube music premium is a direct competitor to spotify and apple music.
It's questionable for how long that will be the case. The web frontends break often as YT changes, sometimes to intentionally prevent their usage. Piped has been showing the message "Sign in to confirm that you're not a bot" for months now[1].
I've seen similar issues with yt-dlp, though they've been temporary so far, and the team is quicker to work around them. But it's only a matter of time until YT decides this is enough of a nuisance for them and blocks these completely. It would be trivial to do so, and workarounds could be very annoying to impossible.
For me it is the only way to enjoy YT because regular videos except streams use to freeze for me in browser from time to time recently even with enough number of frames cached.
I had the special intro rate of 9.99 for Google Music Family which eventually extended to Youtube Premium and then became Youtube Music.
Last year google decided "fuck loyalty" and hiked the price to 22.99.
Same with Google Apps for Business. What used to be free now costs me $75+ per month and I can't get out of it because I have older family members with large amounts of data that I can't move to another platform. I also can't just upgrade one users account (as was possible before) but instead I need to pay for the more expensive package that has more storage for all users.
I shouldn't tell them this but I'd keep YT Premium at double the price. I'd give up every other video service first. That said, I don't love the idea of paying much more for an unchanged product - I'd expect new features, improved options in the client apps (subscription groups would be epic), and larger payments to the creators I watch, ideally.
> I shouldn't tell them this but I'd keep YT Premium at double the price. I'd give up every other video service first
Why? What is the incredible value you're getting out of YouTube? Genuinely curious, because the moment uBlock stopped working, I just stopped using YouTube and haven't noticed.
YouTube Premium was already quite expensive. They increased my family plan from €17.99 to €25.99. This is almost a 45% hike! Compare to Netflix which is €13.99.
I only pay this to skip ads, but a lot of content creators still have their own ads on the videos. There doesn't seem to be enough value to justify such price hike. I am likely to cancel my subscription.
It's wild how greedy google has gotten with Pichai. Nearly all of my friends who worked on Kubernetes since 2014-2015 have left google with their RTO requirements since 2022-23 where they told everyone they could work remotely now they're actually checking attendance. Advertising over peoples paused videos now? I can't leave Youtube paused in one of my rooms and go to another room and use the internet without 1080p-4k advertisements stealing my bandwith when I'm specifically not using it?
I wanted to leave to go to twitter to work on distsys stuff prior to Elon..
At this point, YouTube is just an advertising channel to serve programmatic ads and for creators to sell or promote products to their audience. The content is over-optimized and too commercial.
Why would anyone pay that much just to be promoted to, when they can access a production-quality curated library on Netflix, Paramount Plus or Disney+?
It really depends on what you are into. YouTube is the biggest player (by far) in the higher-level-STEM-video category, which I think many on HN are into. Other big streaming services won't release content if it shoots higher than a 10th grade level.
There is Nebula and the like, but even that is still missing a lot.
I'm all for paying for things instead of paying for things instead of ads, but someone enlighten me, is youtube not profitable these days as is, even premium isn't paying for itself? Moreover, even paying for youtube premium, you cannot avoid all ads (for example, sponsored segments).
Sponsored content doesn't really bother me, I usually skip it, but I watch some of them depending on the creator.
One reason (other than just money in general) that it's useful for YouTubers is because it's pretty easy to get demonetized depending on what kind of content you make.
Ad situations like "the publisher payed me to play this game" is usually fine with me too if the game is interesting and the content is good.
YouTube is profitable, but Google isn't content with profitable. They want profit maximization, which is a bad thing. I feel like the world would be a better place if we had something like eBay but for companies: just like the seller gets the SECOND highest price bid, companies should also be content with the second highest level of profit maximization, defined in terms of percentile...
The only amount of profit that is acceptable is more profit. $5B in profit is utter failure if you made the same amount last year. For a long time now companies will do anything to be MORE profitable.
I think the average number of minutes per user must be increasing. Creators get paid by watch time, so premium would need to scale with watch time in order to remain lucrative.
it might be profitable but they figure they can make it more profitable; there has been a lot of inflation in the last few years and every other video subscription service has been hiking up their pricing recently
All streaming services are going up. The other day I received am email from Hulu stating their pricing was going up another dollar for ad free Hulu from $18 to $19. I realized I haven't used Hulu in about two months so I cancelled it with the reason being too much money. I then had to click through two more desperation pages "We'll give you a whole year of 2.99 Hulu if you stay" - No. "How about a whole Disney plus package for the introductory price of" - No.
At this point I have no more streaming services. Talking to friends about it and they use vance for youtube and illegal streaming services. I don't think I know anyone who pays for youtube. These companies are only hurting themselves by jacking up prices for what little content they offer.
What will be next? Introducing ads to premium users? I remember when I signed up to Amazon Prime and expected the movies to be ad-free. Haha, how naive I was.
So google is the new Microsoft trying to bundle their way to market supremacy to murder competitors. I wonder if they just figured they’d calculate in the fines they’ll get for misuse of monopoly already and just don’t consider the cost high enough to care compared to the gain they’ll have from taking over music streaming.
What would it take to have some p2p video streaming service to rival Youtube? Say that everyone reserves some space, compute and bandwidth on their phones and computers, what kind of figures are we talking about to make it work at Youtube scale?
Once they finally break ad blockers I might be willing to pay 10 or something just to get rids of adds on video. But I doubt they offer anything that sensible without music or other useless crap.
This Reddit post (and some other places) claim creators get paid 55% of the subscription price. If true, then yeah creators would get paid 30-50% more from these users.
[+] [-] vouaobrasil|1 year ago|reply
I feel like advertisements are one of those things that need more than just the free market to decide their limits. And that's because the ways of psychological manipulation are just too vast to be countered by rational human judgement.
[+] [-] iwishiknewlisp|1 year ago|reply
For example: Unhealthy, addictive food along with modern food preservation is responsible for the most deaths in the US through obesity and heart disease, with obesity having a a high number of comordibities including sleep apnea, anxiety, depression, and (arguably) ADHD (further research needs to be conducted). Food in the past was limited and not available in vast excess to the average human, and certainly not foods that are extremely unhealthy and addictive.
Another example would be a higher average life expectancy. How do you deal with a population of 70-80 years olds who many can't work, require disproprotionate resources for their survival, and age related mental & cognitive decline.
What is the solution? We can wait for humans to adapt, evolotuarily and socially, which will take many thousands of years. Or we can enact political change. The issue is that we these changes need to balance the increasing power and ability of the state with individual freedoms. Along with having a lean political machine that can further change for the future. I don't see a way forward, not that it doesn't exist, but this is an environment more unlike any other one we have ever known and the next 10-100 years of the species is as unpredictable for us as it has ever been spanning back as far as the start of the agricultural revolution.
[+] [-] imiric|1 year ago|reply
It reads "We value your privacy", followed by a list of 1,573(!!!) "partners" who want access to my personal data. Some of these are opt-in by default due to "legitimate interest", and I'm not sure if the "Reject all" button even applies to them. At least there is one, and it's relatively prominent.
The state of advertising on the web has become absolutely insane. The fact YouTube now also shows ads when videos are paused, and they have the gall to increase the price of YT Premium is pure greed.
Not only will I never pay for this because I don't won't anything to do that would support this insidious business model, I will dedicate my time and effort to teach others how to do the same.
Fuck everything to do with this, and Google primarily for ruining the web. None of their tech contributions comes close to negate the harm they've caused.
[+] [-] AStonesThrow|1 year ago|reply
"Opt-in" means that the default is off, and it is optional to the user, if they wish to take action to opt-in to sharing/communications.
https://en.wikipedia.org/wiki/Opt-in_email
"Opt-out" seems like what you mean, where a legitimate interest makes them default to sharing, and you are doubtful whether a "Reject all" opt-out will affect those settings?
[+] [-] stranded22|1 year ago|reply
[+] [-] chankstein38|1 year ago|reply
[+] [-] anvuong|1 year ago|reply
[+] [-] donatj|1 year ago|reply
[+] [-] nervousvarun|1 year ago|reply
[+] [-] voxic11|1 year ago|reply
[+] [-] graeme|1 year ago|reply
So another way of looking at it is:
"If I pay Youtube instead of spotify/apple then I also get no ads if I pay just a bit more"
It's a bundle, just like amazon prime's video service is part of a bundle.
[+] [-] unknown|1 year ago|reply
[deleted]
[+] [-] astura|1 year ago|reply
[+] [-] travoc|1 year ago|reply
[+] [-] EduardoBautista|1 year ago|reply
[+] [-] RGamma|1 year ago|reply
> Access denied. Due to a ruling of the Hamburg Regional Court, access to this website is blocked.
https://youtube-dl.org
https://openjur.de/u/2466945.html
If you'd just get API access with the paid plan, man...
[+] [-] imiric|1 year ago|reply
I've seen similar issues with yt-dlp, though they've been temporary so far, and the team is quicker to work around them. But it's only a matter of time until YT decides this is enough of a nuisance for them and blocks these completely. It would be trivial to do so, and workarounds could be very annoying to impossible.
[1]: https://github.com/TeamPiped/Piped/issues/3658
[+] [-] paxys|1 year ago|reply
[+] [-] eimrine|1 year ago|reply
[+] [-] mcbuilder|1 year ago|reply
[+] [-] ActionHank|1 year ago|reply
Any pointers for your setup?
[+] [-] englishspot|1 year ago|reply
[+] [-] sschueller|1 year ago|reply
Last year google decided "fuck loyalty" and hiked the price to 22.99.
Same with Google Apps for Business. What used to be free now costs me $75+ per month and I can't get out of it because I have older family members with large amounts of data that I can't move to another platform. I also can't just upgrade one users account (as was possible before) but instead I need to pay for the more expensive package that has more storage for all users.
[+] [-] petercooper|1 year ago|reply
[+] [-] ghusto|1 year ago|reply
Why? What is the incredible value you're getting out of YouTube? Genuinely curious, because the moment uBlock stopped working, I just stopped using YouTube and haven't noticed.
[+] [-] Rinzler89|1 year ago|reply
[+] [-] tantalor|1 year ago|reply
[+] [-] ceronman|1 year ago|reply
I only pay this to skip ads, but a lot of content creators still have their own ads on the videos. There doesn't seem to be enough value to justify such price hike. I am likely to cancel my subscription.
[+] [-] swozey|1 year ago|reply
I wanted to leave to go to twitter to work on distsys stuff prior to Elon..
[+] [-] beejiu|1 year ago|reply
Why would anyone pay that much just to be promoted to, when they can access a production-quality curated library on Netflix, Paramount Plus or Disney+?
[+] [-] Workaccount2|1 year ago|reply
There is Nebula and the like, but even that is still missing a lot.
[+] [-] noobermin|1 year ago|reply
[+] [-] fkyoureadthedoc|1 year ago|reply
One reason (other than just money in general) that it's useful for YouTubers is because it's pretty easy to get demonetized depending on what kind of content you make.
Ad situations like "the publisher payed me to play this game" is usually fine with me too if the game is interesting and the content is good.
[+] [-] vouaobrasil|1 year ago|reply
[+] [-] grecy|1 year ago|reply
EDIT: Seems very appropriate https://www.reddit.com/media?url=https%3A%2F%2Fi.redd.it%2Fq...
[+] [-] Rychard|1 year ago|reply
Look into SponsorBlock, as it allows the community to mark such segments, and your browser will automatically skip them.
[+] [-] surajrmal|1 year ago|reply
[+] [-] jsbg|1 year ago|reply
[+] [-] MisterTea|1 year ago|reply
At this point I have no more streaming services. Talking to friends about it and they use vance for youtube and illegal streaming services. I don't think I know anyone who pays for youtube. These companies are only hurting themselves by jacking up prices for what little content they offer.
[+] [-] jansan|1 year ago|reply
[+] [-] kranner|1 year ago|reply
This is incorrect. There was a 58% hike, at least for the Family plan.
[+] [-] gklitz|1 year ago|reply
[+] [-] nbittich|1 year ago|reply
[+] [-] lifeinthevoid|1 year ago|reply
[+] [-] Ekaros|1 year ago|reply
[+] [-] bearjaws|1 year ago|reply
Only a matter of time, even though its already pricey.
[+] [-] Max-q|1 year ago|reply
[+] [-] maronato|1 year ago|reply
https://www.reddit.com/r/youtube/comments/177353i/you_should...
[+] [-] Rinzler89|1 year ago|reply
[+] [-] vouaobrasil|1 year ago|reply