[vaksel]

to do sales, you need to really know the product...I don't imagine an off the shelf sales guy will be all that effective.

And I'd imagine cost is also an issue. With your own sales team you can just hire people to work on commission...and here you not only have to hire a sales team...but also include a healthy profit margin for Elastic.

[SteliE]

Companies use our service for the same reason companies use Amazon's AWS (even competitors like Netflix). If sales is not your core competency you probably want to work with us :)