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unplug8224 | 1 year ago

The original iPhone was sold exclusively with an AT&T bundled plan in the US

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eru|1 year ago

OK. Was the data plan exclusive to the iPhone? (Or was it just the iPhone being exclusive to the data plan.)

ethbr1|1 year ago

It was exclusive to the iPhone, in that the iPhone + ATT plan was the only unlimited data plan you could get at release on a non-carrier controlled general purpose smartphone.

Which is to say, not one that locked away features and functionality (ringtones! games!) to create additional revenue channels for carriers.

Correct me if I'm wrong, but per memory Jobs used iPhone exclusivity to crack carrier "Our pipes" models open.