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erur | 1 year ago

Maybe. Alternatively it could just be the marketing department milking the narrative over an extended amount of time. Going instantly 100% “carbon neutral” through carbon credits is certainly a worse move in this regard.

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Kon-Peki|1 year ago

You can find this on their website with a bit of clicking around and looking at footnotes:

https://www.apple.com/environment/pdf/products/desktops/Mac_...

> Only after these efforts do we cover residual emissions through high-quality carbon credits that are real, additional, measurable, quantified, and have systems in place to avoid double-counting and ensure permanence.

Better than nothing...

Also interesting:

Maxed out: Mac mini with M4 Pro (64GB memory, 8TB SSD): Product footprint before carbon credits 121 kg CO2e

Min spec: Mac mini with M4 (16GB memory, 256GB SSD): Product footprint before carbon credits 32 kg CO2e

I wouldn't have thought that there is this much of a difference in electronics!