> Companies rarely fail for a single reason, and looking back, there are certainly choices I would have made differently. But here’s the simple truth: despite our progress, we ran out of time (and money) before we could crack the unit economics to meet venture-funded standards. We couldn’t bridge the gap to a viable, software-centric business model that was less reliant on expensive physician time, and that ultimately led us to wind down.
mlloyd|1 year ago
Meaning, target affluent blue suburbs first. And then use those as beach heads to scale to lower income areas over time. This could have been tried for all I know, but I think if you do it in a controlled manner like that you can also build deeper local connections with care providers so that people have someone they can talk to in person, which I sense is also important for users of this service. Also, I don't really like the name. It tells me nothing about the service. This is also something that I'd be open to as a girldad.