Show HN: Shop Clothes with Models That Match Your Body Shape

[Deekshana_Reddy]

This is one of those fix a problem you can’t ignore projects. Like most online shoppers, I often found myself frustrated: clothes look great on models but disappoint when I try them on. It’s not the clothes, it’s the body shape mismatch.

So, I spent the last few months building TheBodyMatch, a platform where clothes are showcased on models who share your body shape. You get a more relatable and confident shopping experience because seeing is believing, especially when the model reflects you.

It’s still early days. Think of this as a beta where feedback is gold. I’d love for you to try it out here: www.thebodymatch.com and share your thoughts. Is this the future of online fashion? I hope so.

[Kilern]

Sounded like it would solve a problem for me... But not seeing a height option, my problem is I'm tall and fit/lean. Finding clothes that fit properly is challenging, either too short or longer but baggy

[Deekshana_Reddy]

Thank you for pointing that out! It sounds like height and proportions are a big challenge for finding the right fit. Could you share more about what typically doesn’t work for you? For example, do you struggle more with sleeve lengths, pant lengths, or overall proportions? Understanding this will help us tailor the experience better.

[RyanHamilton]

Congratulations on launching. To provide feedback: I would like to have searched for clothes similar to my existing style. Some of the models had a style that just isn't me.

[Deekshana_Reddy]

Thank you for sharing this, Ryan! I’d love to understand more, when you say some models’ styles aren’t ‘you,’ is it the clothing types, colors, or overall vibe that doesn’t align? Also, what would make finding clothes that match your style easier? For example, do you prefer certain categories, like casual or formal styles?

[brightmood]

You guys should be identity inclusive. Not only male or female.

[wizzwizz4]

From a pragmatic perspective, the site's current approach is flawed; but identity is independent of body type, so I don't think yours is the right criticism. If the purpose is to fit different body types, there is overlap between "male" and "female". Trans / intersex people, sure, but even just considering cis endosex people: there are thin, gynecomastic men, and buff, broad-shouldered women.

If I regularly have to shop in the men's section, am I supposed to select "male"? The women's "plus size" on this website is a fairly average build. (The people most likely to need a website like this are the outliers.) I get that you can't do much if the photographs don't exist, so it's not like I'm proposing a solution.

[Deekshana_Reddy]

Thank you for highlighting this, it’s an important point. We recognize that not everyone fits into ‘male’ or ‘female’ categories, and we want to improve here. Could you share more about what would make the experience feel inclusive? For instance, do you feel body shape or fit-based categories would work better instead of gendered labels?

[astic]

Identities are in the mind. But this is for bodies. The only thing that matters is body shape, not identity.

[JTyQZSnP3cQGa8B]

Can you give an example of what you expect?