[vargr616]

I personally know people that would claim a phoneless phone is useful, right away, without having used the device once, as long at it was released by Apple.

[computerphage]

To be clear, I think a "phone" as in smartphone, that can't make calls would be mostly as useful for me, personally.

But you might be claiming "people would buy an empty box, if apple put its logo on the box"

[tomrod]

Like an ipod touch!

[Tepix]

But these are people who have used/are using the feature.