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adventureful | 13 years ago

They're going to have to literally reinvent themselves. Not in the B.S. wishy-washy way they've proclaimed numerous times. But in the balls out risky reinvention where if you fail, the company potentially gets sold for peanuts. They're not going to get anywhere playing it safe at this point.

The smart phone market is still relatively wide open for new, not-yet-thought-of services. Yahoo could throw their focus strongly that direction and try to matter there, betting on the future.

Buying Netflix wouldn't be a terrible idea, they're cheap these days relatively speaking. They could bring a lot of cash to bear behind Netflix, which could be put to use beefing up their streaming selection.

There are a few potential acquisitions they could do to get pointed in the right direction in terms of products relevant to the future. Yelp and Foursquare for example. They need to be able to properly handle services they acquire however, and perhaps Mayer can do a better job of that than their previous leadership. They'd need to do something more like what Google did with YouTube.

Short of making a dramatic change, it's merely a game of milking old assets for cash and slowly fading away.

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wonderyak|13 years ago

There was a time, not that long ago, where Yahoo! was in a bad situation. Their search engine was terrible, portals were dying and they were losing mindshare like you read about. The thing is, at the same time they were doing REALLY interesting R&D work (Yahoo! Pipes, YUI, etc).

The impression I get is that in the last few years between the cuts, layoffs and good people just leaving they have virtually no talent left to resussitate the company.

Am I wrong in thinking this? Where is all of this awesome new stuff going to come from?

cpeterso|13 years ago

In a day when Instagram can be acquired for $1B, how much would Yahoo have to pay for Netflix? NFLX market cap is about $4.6B with $3B in assets.

wonderyak|13 years ago

Well that would certainly cover the 'risk everything to turn it around' idea posited above. I don't think anyone thinks FB didn't overpay for Instagram, it seemed like a desperate move, but then again they were flush with cash and it might be a great value compared to building their own.