top | item 4271859

Pixate - beautiful native mobile apps with CSS

123 points| pcolton | 13 years ago |kickstarter.com | reply

55 comments

order
[+] weego|13 years ago|reply
I'm not sure I absorbed the message as it was supposed to be put across. The video showed a (seemingly) quite advanced prototype, and they expect to be able to ship before the end of the year. So what is the $200k for? Seemingly to "make it happen" but it appears to be happening already, so it's kickstarting a hefty salary?

If I did somehow miss the point and this seems like a cynical response then obviously I apologise in advance, but that's how it came across.

Edit, cancel the nicety... I just saw that it's retailing for $299. It all feels rather cynical. Perhaps I have too much of a rose-tinted view of the attraction of Kickstarter?

[+] Animus7|13 years ago|reply
I'm getting the same vibe. And I'm beginning to think that allowing this kind of thing will be the downfall of Kickstarter. Yes, I will explain.

Don't get me wrong, I absolutely love the Kickstarter concept. But in practice, their scaling seems to quickly be turning hem into a sales platform that has no controls or accountability.

And I have nothing bad to say about this project in particular, but they are a YC company, and the state of the prototype shows that they already have all they need to make it happen. This project doesn't need money. The campaign seems to me to be nothing more than a simple "I'm making something cool, so give me cash". And I'm not saying there's anything wrong with that -- by all means, people should be free to do what they wish with their money, and the Kickstarter campaign will probably work out beautifully for them. That's great.

But this whole perception of Kickstarter being a place for bootstrapping interesting projects is turning into a dangerous myth. Like many things before it, Kickstarter is becoming a place for people with money (and/or obvious ability to make money), to make even more money, though marketing under a vague guise of "bootstrapping", with no checks or balances to keep people honest.

This isn't an accusation leveled at Pixate -- I don't believe they're doing anything wrong and I have huge faith in YC's filtering. But once enough clever people figure out that you can earn a killing or huge bonus on top of anything, just by tacking on a nice Kickstarter campaign, it will become impossible to separate the wheat from the chaff. And then people will move on to the next thing, and the cycle will repeat.

</bubble-y doomsaying>

[+] ericdykstra|13 years ago|reply
Kickstarter is being used, more and more, as a way to build interest and create revenue before the official "launch" of a product; even a product that would be produced anyway. It seems to be a rather effective way to get press coverage for a percentage of projects, and presents a clean interface on a trusted system for interested potential purchasers.

The risk, of course, is that a huge goal is less likely to be reached than a smaller goal. The ideal situation is that you have a reasonable goal that will actually help maybe some outsourcing or consulting costs or distribution set-up or what have you, blow away the goal early, and keep interest to drive revenue.

Personally, I don't find this kind of Kickstarter project very interesting, and I believe it's a suboptimal way to launch a product that could instead just be released as a MVP and iterated on based on user feedback.

[+] webwright|13 years ago|reply
"I just saw that it's retailing for $299. It all feels rather cynical."

Huh? For a $99 pledge, you get the $299 license when it launches, it looks like.

This looks like every other product kickstarter, which essentially are saying, "We've invested considerable time and money. We're committed. We'd love to have you pitch in to help accelerate us and get us over the finish line. In exchange, your pledges entitle you to discounts and other favors."

[+] DanielRibeiro|13 years ago|reply
Note that they also have YC funding:

Q. What's your background?

Paul and Kevin were accepted into Y-Combinator this summer to launch Pixate into it's current prototype phase

[+] andyfleming|13 years ago|reply
It looks like these guys have plenty of money. They show a nice house, nice cars, etc. Sounds like they could fund themselves pretty easily, right?
[+] montecarl|13 years ago|reply
I'd love to see complete or nearly complete software on kickstarter. One could finish a software project, then recoup all of the development costs plus profit and then offer the final product for free since you have already made all your money. This model allows the people that are most interested to fund the entire development cycle of the software and pay for everyone else to have it too. It also avoids all of the immoral intellectual property laws.
[+] daleharvey|13 years ago|reply
It is very very easy to create a nice demo, the difference beteween that and a nice product is lots and lots of time, effort and money.

There is a balance to be made between 'we have this idea and need money to build it' and 'we are serious about this, we have done X much already, we need money to go over the finish line'

[+] jff|13 years ago|reply
Feedback on the Listr (ugh, that name) re-imagining: the little icons weren't particularly informative in the original, but at least there was some text to try and explain. Now I get to guess what each icon means, plus instead of everything fitting on one screen, you apparently must scroll down to select e.g. "Projects".

By the way, what is up with every project talking about "beautiful"? "Beautiful Javascript", "Beautiful native apps", "Beautiful text icons", etc. Is this just the Steve Jobs school of selling?

[+] mmuro|13 years ago|reply
Apparently they've been taking tips from Google. "Sometimes obscure icons with no names? We love that shit.' -- Google UI team
[+] mnicole|13 years ago|reply
My exact thoughts on the "re-imagination". Drop-shadows on disabled-looking and misappropriated icons that wouldn't even have made sense on the original had there not been labels for them.
[+] exogen|13 years ago|reply
Agreed. On the left I saw an app I'd use, and on the right I saw an app I wouldn't use. Nothing wrong with the project, but a bad example.
[+] brittohalloran|13 years ago|reply
So does it compile to Objective-C? It sounds more like an 'engine' that is a part of your actual app and interprets the CSS realtime. Sounds more processor intensive than just loading up flat graphics. (not an expert, please chime in)
[+] objclxt|13 years ago|reply
They are somewhat vague on the technical details - however, it sounds like they are indeed basically rendering out their own graphics context and not using Apple's native UI components ("[a] 2D graphics engine facilitates the rendering of scalable, resolution-independent vector graphics).

As to performance, it depends how they do it. I wouldn't want to comment until they revealed some more technical details about this 'graphics engine'. They say 'style native apps and components', but it's unclear to me whether this means they are interpreting CSS and applying these styles to UIKit elements or rolling their own UIKit-like elements (I suspect the latter, but I might be wrong).

[+] hjaltij|13 years ago|reply
I think you got it right.
[+] jacek|13 years ago|reply
200k is a lot. I can't see how you need so much money (unless you want to add another supercar to the video)?
[+] jblock|13 years ago|reply
Looks good and all, but I really don't think it's worth $200K. And $150K more for Android support? Where's all this money going to go?
[+] foz|13 years ago|reply
This feels like a marketing fail. Kickstarter is supposed to be about helping people create things who would normally not have the resources to do so. Impressing the audience by showing off expensive luxury items (player piano, supercars, etc) does not help this cause.

They also failed to really communicate how the app changes your normal development workflow. Does it replace interface builder processes? Besides styling with CSS, how does it help in creating complex vector elements that would normally be made in Photoshop? Is it a standalone dev environment or a lot of pieces? Can you mix assets (pixel and vector)?

[+] ruswick|13 years ago|reply
The CSS part is particularly interesting, and has a ton of potential. But frankly, I don't like nor would I use a proprietary library like this.

Also, I don't see why they need Kickstarting at all. If they are going to sell the product, then sell the product. They appear to already have a product that is finished or near completion, and are in Y Combinator and thus have funding. It doesn't make sense.

My real hope is that one day we get an open source tool like this for writing native UIs in CSS.

[+] jlongster|13 years ago|reply
I doubt they will reach $200k, but this is sorely needed for iOS apps. If they had launched this without kickstarter, and at a reasonable price, I bet developers would be flocking to it.
[+] podperson|13 years ago|reply
Needed? It looks to me like a terrible idea not very well implemented. It's easier (and more WYSIWYG) to style controls in Interface Builder using the properties. It's probably just as easy to write NIBs by hand.
[+] crazygringo|13 years ago|reply
To me, this kind of product needs crowdsourced equity financing (that's becoming legal soon, right?), not Kickstarter-style.

I have a hard time imagining there are, say, 2000 people willing to pay $100 in advance for this with no guarantees. This isn't a sexy video game which can build up lots of viral demand...

Despite that, I wish them the best of luck! From what I understand, CSS-style formatting of native iOS components is sorely needed...

[+] jchung|13 years ago|reply
Yes, it's becoming legal sometime later this year or very early next year. SEC is currently working on the regulations that we'll all have to follow in making use of it.
[+] jefflinwood|13 years ago|reply
I know I'm missing something here, but if they get enough money, they'll add Android support - but doesn't Android already do this (not with CSS, but with XML, like everything else in Android)

http://developer.android.com/guide/topics/ui/themes.html

[+] dotmanish|13 years ago|reply
I think it's more to do with making it "cross-platform", the code-once-build-multiple-platforms aspect of PhoneGap, etc.
[+] brianfryer|13 years ago|reply
While I'm totally stoked for seeing this concept come to fruition, these are the worst reward tiers I've ever seen on a Kickstarter campaign.

The $5 minimum should be $10 or $15, and there needs to be a tier between this one at the $50 tier.

And the rewards themselves? For $2k, I get "Access to a private forum to influence product direction." For two grand, I can't get a phone call to the CEO? I get access to some forum?

[+] debreuil|13 years ago|reply
Currently there are very few styling options for iOS and Android app dev. That results in an incredible amount of grunt work that really shouldn't be necessary. At least if you make apps commercially, a quality app that solves this would be huge. It looks like they are adding a lot of features beyond styling, and even moving beyond mobile... so hey, no question, sign me up : ).
[+] orta|13 years ago|reply
I agree with all the current opinions, but I still donated, an iOS dev friend of mine really misses the three20 libraries ability to apply CSS.

I like the idea of doing it properly but to be honest I'd expect that someone would release an open source version that does something similar that I can contribute back to.

[+] aaronbrethorst|13 years ago|reply
here's a message I sent on Kickstarter:

I'm very impressed by your demo, but I'm also skeptical about performance, how well this integrates into existing apps, and what happens to my apps built on your framework if you go out of business or get acquired.

Along the same lines, I'd love to be able to pitch this to my clients, but I can't in good conscience without knowing that they're never going to get screwed in the process.

Can you address these concerns? I'd love to back your project, but I need to know I'm not going to be left holding the bag in 12-18 months.

Thanks! Aaron

[+] caller9|13 years ago|reply
Agree wholeheartedly. The tradeoff for cross platform is tying your fate to these guys.

Also code once run anywhere doesn't work for native apps. You usually get an Android app that looks like iOS. Barf. Or your have to use some new UI paradigm foreign to both. Chance of being featured in either market without conforming to UI guidelines: 0%.

This only really works for games and Unity has that covered.

[+] PufferBuffer|13 years ago|reply
Why in the world would you put a ferrari into a _Kickstarter_ video?
[+] pcolton|13 years ago|reply
There are no Ferraris in the video.
[+] js4all|13 years ago|reply
When committing to CSS, isn't the natural way to go the HTML5 + CSS3 way? Currently it is all about performance. I would like to see better solutions than phonegap and titanium.
[+] coolnow|13 years ago|reply
I'm interested in how animations work with Pixate. Would they also have to be in CSS, if not, then how smooth/seamless would transitions be? Looks good so far though, but 200k?
[+] oxwrist|13 years ago|reply
is this not backwards in any ways?
[+] gbraad|13 years ago|reply
same feeling; you either develop native apps and deal with the provided options or you move to html5 and css3. why create a frankenstein solution by botching native apps together with a css engine; feels like an intermediate and futile attempt.
[+] sunnynagra|13 years ago|reply
Does this affect performance in any way when the app is running?

Also, does it provide any benefit over Quartz2d other than familiarity that comes with CSS?