[shiroiushi]

Everyone knows movies are staged, and they expect this. No one in their right mind wants to go to a theater and pay $20 for some crap that someone shot on their phone with no script.

With the short videos, people expect them to be genuine, and not highly staged productions meant to entertain.

[johnisgood]

No, I watch these kind of videos expecting them to be fake. Why would I expect otherwise when I have every reason to expect them to be non-genuine? If people's expectations are not right, that is on them.

[bobbobington]

I think better comparison would be documentaries and reality tv.