I used zopflipng in the past to optimize PNG images. It made sense since there was no better alternative to store lossless image data than the PNG format at the given time in the given environment. Zopfli is awesome when you are locked in on deflate compression. I feel like if the npm folks would want to optimize for smaller package size a better strategy would be switching to some more effective text compression (e.g. bzip2, xz). That would result into a larger file size reduction than 5% for a smaller CPU time increase compared to Zopfli. You would need to come up with some migration strategy though as this change isn't per-se backwards compatible, but that seems manageable if you are in control of the tooling and infrastructure.
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