[kurito]

I really don't get this. Why would I want to send money via a social media site, especially twitter in its current state?

[nout]

Because you can use actual value to incentivize what you want to see rather than "cheap" likes. At the same time if you provide posts that are valuable to others, then you receive value back. I don't like the exclusive solution that X is building where majority of people will be excluded from participating, but you asked about the "why".