One very important factor is creators. Unless you got people to create on your platform, it isn't going anywhere. As far as I know, Youtube has best ad-revenue split of all platforms
I think the ad revenue is only attractive for new entrants and serves as motivator. Allow to go full time for low pay earlier and invest in the channel. At the point where you need return you have to have sponsor deals and/or merch and other streams.
guax|1 year ago
If you don't burn out before that.