The last time they "innovated" on macbooks we got a touch bar (ignoring M chips). I'm good with incremental improvements if we can avoid those gigantic blunders.
Don't forget this also came with the awful butterfly keyboard, allegedly to save 0.5mm in thickness. It had terrible reliability, Apple was forced to do replacements and IIRC required a motherboard replacement to actually replace.
And why did Apple do all this? To increase the Average Selling Price ("ASP") of Macs. That's literally it.
the new M4 Macbook Air for $999 is incredible value and that's what I want the Air to be: a good compromise of power and price. For example, the 12" Macbook made too compromises to be just a little bit thinner.
Right and I'm not sure consumers are willing to tolerate innovation.
I recall the amount of hate touch bar got on HN and everyone asking Apple to revert back to building normal machines (which they did with Macbook Pro).
The issue with the touch bar is that it replaced the F keys which are (at least for me) my most used short cuts. I don't use the track pad gestures, never really got the hang of them. So the F keys were used a lot.
They should have added the touch bar, not replacement the F keys with it.
They should do their "touch bar, delete ports, flat keyboard" innovations on a new Macbook Max or Ultra product line and see how it goes. The Air and Pro can stay traditional and keep the HDMI and headphone jacks etc.
I actually enjoy the Touch Bar on my 2018 MacBook Pro. The screen brightness slider offers more granular control. On my M1 air there is often a brightness gap where the screen is either too bright or too dark when using the keyboard to adjust brightness. Then I have to go to the menu bar to get the brightness level I actually want.
It's even better on the 2019+ models when they brought back the escape key.
I would agree that the added expense of that oled touchscreen isn't worth it tho. The M series Macs often go on sale at pretty large discounts (seemingly even more than the Intel Macs), and removing the oled touchscreen and the T2 chip that controlled it probably contributes to that.
jmyeet|1 year ago
And why did Apple do all this? To increase the Average Selling Price ("ASP") of Macs. That's literally it.
the new M4 Macbook Air for $999 is incredible value and that's what I want the Air to be: a good compromise of power and price. For example, the 12" Macbook made too compromises to be just a little bit thinner.
swat535|1 year ago
I recall the amount of hate touch bar got on HN and everyone asking Apple to revert back to building normal machines (which they did with Macbook Pro).
greazy|1 year ago
They should have added the touch bar, not replacement the F keys with it.
DwnVoteHoneyPot|1 year ago
ljm|1 year ago
Hence, innovation. Now you just get risk-averse updates that offer little reason to upgrade from previous models.
windowsrookie|1 year ago
It's even better on the 2019+ models when they brought back the escape key.
I would agree that the added expense of that oled touchscreen isn't worth it tho. The M series Macs often go on sale at pretty large discounts (seemingly even more than the Intel Macs), and removing the oled touchscreen and the T2 chip that controlled it probably contributes to that.
maurits|1 year ago