[matrix87]

> The academics believe the music helps swamp the brain’s ability to present counter-arguments, making the message more persuasive to the listener. Deploying strong narratives to accompany a particular message, including characters and rich description, is another way of overwhelming the brain’s ability to battle back against spurious claims, prior research has shown.

You know what's even better than this? Meeting people on the same level instead of seeing them as animals that need to get herded around. But this isn't new, we've been saying this for a while now. Condescension is politically toxic. This whole tone and method of delivery is a proven failure. It's probably easier for these people to lose on election day than meet voters where they are, because ego matters more here than winning

[vacuity]

I agree, but I think we have to accept that there isn't really a reliable way to convince people of something. People (and I include myself) struggle to discard beliefs borne of intuitive, irrational processes. And personally, when I realize my attempts at logic are failing, it's easy to give up and condescend, that or stop trying. People don't want treatises, no matter how dressed up they are. They want tasty morsels. Forthrightness and composure, "taking the high road", all the time is draining, if not mostly ineffective.

[nobodyandproud]

> You know what's even better than this? Meeting people on the same level instead of seeing them as animals that need to get herded around. But this isn't new, we've been saying this for a while now.

As a moderate liberal: The better take is to remind liberals that they’re also “animals [that are] herded around”.

> Condescension is politically toxic.

I agree. There was a lack of self-awareness on the liberal side, but the conservatives are now at risk of the same mistake.

The WSJ was and still is rife with this.