I don't think it was meant to be taken literally (we didn’t write the article). We’d actually love to do more marketing, we barely have time for it though. We don’t have a storefront website—just a basic site with outdated product info but we dedicate all our efforts to the support section. We post on LinkedIn a couple times a year to reassure everyone that we're still alive, but that’s hardly a real marketing strategy. Currently our sales come from word-of-mouth and industry connections, not much from marketing. Hopefully, we’ll find the time to step it up in the future!
pharrington|11 months ago
Regardless, just keep making quality software that sells itself!
lawik|11 months ago
The interesting part is that the main marketing and sales is by word-of-mouth and quality of product. All the hardware is not even on the website, which was very confusing to my understanding when writing. It makes sense under the resource constraints.